Welcome to London Diamond Shop

With over 30 years' accumulated knowledge & experience, the London Diamond Shop team aim to provide you with a service that makes the purchasing of a diamond an enjoyable and rewarding one. We believe it is an experience which will help you to afford the diamond you want at the price you want.

The Perfect Match of all Natural Diamonds and Gemstones

Diamonds & Gemstones

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Every piece of diamond & gemstones are carefully handpicked by our sophisticated gemologist. View our collection to learn more.

Clarity

Almost all diamonds contain minute traces of non- crystallised carbon or small non-diamond crystals. Most are not discernible to the naked eye and require magnification to become apparent.

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Cut

Of all the 4C's, cut is the one most directly influenced by man. The precision and delicacy with which your diamond is cut will dramatically influence its fire and sparkle, for it is the polisher's skill that releases its beauty.

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Colour

Although the majority of gem diamonds appear to be colourless, others can contain increasing tinges of yellow or brown, some of which are referred to as champagne diamonds.

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Carat

Although the majority of gem diamonds appear to be colourless, others can contain increasing tinges of yellow or brown, some of which are referred to as champagne diamonds.

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